In short, many SEOs and webmasters were complaining that their rankings
in the Google search results have declined drastically. In addition,
many sent me images of their analytics, showing a clear significant drop
in traffic from the Google organic source.
I asked Google about both these updates, and for each one, they said
they have “nothing to announce.” Meaning, they won’t confirm if there
was or was not an update.
We can confirm that the various search results monitoring tools, such as Mozcast, SERPs.com, SERP Metrics and Algoroo
all showed volatility on August 21st. Since the September 4th chatter
began this morning, we will have to wait for tomorrow to see if the
tools show activity for today (the tools are about 24 hours delayed).
Although, there are hundreds of comments on the August 21st post and well over fifty comments on the September 4th post in less than seven hours.
Google does not always confirm updates but we think you should be aware
that on August 21st and September 4th, there was enough noise to report
to you that Google may have done some sort of algorithmic update.
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