Search Engine Optimization with SEO Administrator
Search Engine Optimization (SEO) is the most cost-effective form of
Internet marketing. Search engine promotion campaigns are shown to
deliver the highest ROI, compared to all other types of on-line and
off-line marketing. Far from being a simple task, SEO employs a
combination of techniques that allow you to dominate search engine
result pages. These techniques are based on careful studies that differ
from site to site.
SEO Administrator is a set of seo tools that helps you to find the answers you need and to tune-up your site to obtain high positions in search engines. SEO Administrator includes all the seo tools you need for precise analysis and successful positioning.
"Ranking monitor" module. The biggest factor in attracting visitors to your web site is a high position in the lists returned from search engines. This is the search engine rank. Monitoring and tracking of your site's search engine rank is a fundamental and ongoing part of your website optimization task.
A manual check of search engine ranks can be laborious, especially if
there you have many keywords and your site has not yet made it into the
magical "first ten" of the search engine results. Seo Administrator will
help you by doing all the difficult and routine work for you.
"Link popularity checker" module. A large number of quality sites
with links referring back to your own website (inbound links) is a
guarantee of high positions in search reports. Almost all the search
engines use this link popularity parameter in their ranking algorithms.
The databases from various search engines are mainly similar to each
other, but each one will have some unique links not present in the
others.
Seo Administrator link popularity software checks inbound links across a
number of search engines and then composes a unified and comprehensive
inbound links list without duplicates.
Two more parameters are displayed for every inbound link - PageRank of the referrer and anchor text.
"Site indexation tool" module. Before a site appears in search
reports it has to be indexed by a search engine. Indexation of your web
site means that the site pages have been visited by a search engine,
analyzed and the information included in the search engine database. If a
page is not indexed, it means that the search engine cannot know about
it and consequently will never display information from it.
Most of the search engines allow you to examine the indexed pages list
with the help of special language operators. Seo Administrator allows
you to check site indexation in Google, Yahoo, MSN and other search
engines.
As Seo Administrator checks site indexation it also obtains the Google
PageRank value of each checked page. It is very useful to get the
PageRank at the site indexation stage, especially when analyzing complex
and large sites.
"Log-analyzer" module. Every request to your site is handled by
the server and an appropriate record is saved in the log-file. A great
deal of information about your website visitors can be extracted from
the records in the server log file so long as they can be put into an
understandable format. When analyzing log-files Seo Administrator will
extract the following statistics:
· Number of unique visitors of your site.
· Number of page views.
· Number of entries originating from search engines.
· Keywords used by visitors to find your site.
· Referrers, the web resources which forwarded visitors to your site.
· Geography, countries of visitors as derived from IP addresses.
· Frequent visitor paths within your site (Click paths).
· Search engines robots visits
· Number of unique visitors of your site.
· Number of page views.
· Number of entries originating from search engines.
· Keywords used by visitors to find your site.
· Referrers, the web resources which forwarded visitors to your site.
· Geography, countries of visitors as derived from IP addresses.
· Frequent visitor paths within your site (Click paths).
· Search engines robots visits
The "PageRank analyzer" module is designed to automatically
analyze a large number of web sites and the following parameters are
obtained for every site on the list:
· Google PageRank;
· The number of inbound links, according to various search engines;
· The Site presence in the DMOZ and Yahoo catalogues;
· The Web page's TITLE text.
· The number of inbound links, according to various search engines;
· The Site presence in the DMOZ and Yahoo catalogues;
· The Web page's TITLE text.
"Keywords suggestion tool" module. Selection and use of relevant
keywords and keyphrases is an important task for anybody carrying out
web site optimization and promotion. Large numbers of visitors alone is
not the primary aim, it is important to attract targeted visitors by
appropriate choice of keywords. It is important to define keywords and
phrases which properly correspond to the topic of the site and which are
actually used by the audience you wish to target.
The Seo Administrator Keywords suggestion tool will help you choose the best possible keyword combinations for your site by:
· Giving recommendations for the specified phrases.
· Estimating their competition rate.
· Estimating their competition rate.
"HTML analyzer" module. The HTML analyzer tool analyses on-line
and local HTML web pages. It allows you to dissect html text in the same
way that a search engine would do it. Html analyzer may be used in
several ways:
· By monitoring keyword density and keyword weight while building and optimizing the site.
· Detailed analyses of your competitors' sites to obtain optimal keywords and keyphrases.
· To ensure that your web pages are well designed and the HTML code is correctly formed.
· By monitoring keyword density and keyword weight while building and optimizing the site.
· Detailed analyses of your competitors' sites to obtain optimal keywords and keyphrases.
· To ensure that your web pages are well designed and the HTML code is correctly formed.
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